Client REDBURY MIAMI
Location SOUTH BEACH, FL
Category HOSPITALITY
This boutique hotel from Creative Director Matthew Rolston features 69 rooms and suites and a 12,000-square-foot rooftop pool and event space. Guests of The Redbury are invited to enjoy Cleo the hotel’s spectacular Mediterranean restaurant and can indulge in private access to the SLS exclusive beach club. Now it’s undergoing an expansion on an adjacent property that will add another XX rooms and access a block away from the Miami Convention Center.
LOGO REVAMP    I    BRAND IDENTITY    I    STATIONARY    I    SOCIAL MEDIA    I    ROOM COLLATERAL    I    RESTAURANT LANDING    I    PHOTOGRAPHY    I    FULL WEBSITE    I    COPYWRITING
BRAND PROCESS
The Redbury Hotel distills a warm, bohemian counter-culture feel with design elements drawn from South Beach’s iconic heyday. Each room features a record player with a classic’s vinyl collection curated by Capitol Records, spacious closets, work areas and luxurious marble bathrooms. Our branding process consisted in keeping that bohemian essence but enhancing the Hollywood glamour and creating a more uniform aesthetic to present it as an upscale option in the highly competitive South Beach market.

Unlimited

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